Private, Coming Soon or Public: Understanding Store Visibility
Martyle lets you control who can see your store while you build it. There are three states.
Private
Visitors see a branded Coming Soon page. Your catalog and checkout stay inaccessible.
Coming Soon
The prelaunch page is shown and unpublished products stay hidden.
Public
Your published catalog and supported shopping pages are live, as long as your hostname, HTTPS and entitlement checks pass.
Theme publishing is different
Publishing a theme saves a design version. It does not make your store public. Always preview first, then change visibility when you are ready.
Learn more in the domains and publishing guide, or see the FAQ if your store still shows Coming Soon.
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